𝐓𝐡𝐨𝐮𝐠𝐡𝐭 𝐋𝐞𝐚𝐝𝐞𝐫𝐬𝐡𝐢𝐩 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠: 𝐓𝐡𝐞 𝐒𝐞𝐜𝐫𝐞𝐭 𝐒𝐚𝐮𝐜𝐞 𝐓𝐨 𝐀𝐜𝐜𝐞𝐥𝐞𝐫𝐚𝐭𝐞 𝐆𝐫𝐨𝐰𝐭𝐡 𝐈𝐧 𝟐𝟎𝟐𝟐
Do you believe that every famous product in the world has a secret “sauce” that made them successful?
Think of KFC and its 11 herbs and spices… McDonald’s with their fry technique of cooking their golden fries… And the infamous Coca-Cola whose secret ingredients are kept in a large vault and known only by a few!
These companies started out small. Just like you and me.
But, with the help of their secret “sauce”, coupled with systems that they have perfected over time, they went from being SMALL-TOWN VENTURES to becoming BRANDS THAT CONQUERED THE WORLD!
They became brands that people look for in a crowded marketplace. Brands that people TRUST with their money.
I’m 100% sure that that’s what you also want for your business, right?
But how do you get there? That’s the age-old question.
I’m gonna let you in on a secret!
In a recent statistics findings, 58% of customers say that Thought Leadership influences their buying decisions. Your content and videos could have almost 60% potential customers ready to choose you over your competition because of your thought leadership! How cool is that?
Make use of this secret sauce in different platforms where you can upload your videos and create a strong social media presence with your repurposed content.
You are expanding your service to a larger audience and if you do this, you’re building a stronger brand. A brand that people can see and find everywhere! A brand that they can TRUST.
If that was not enough of a secret sauce. Here is the EXTRA special secret sauce….growing your Thought Leadership footprint also allows you to able to bill higher and grow faster!
Find out more of the 5 Revenue Benefits of Thought Leadership here: https://www.youtube.com/watch?v=UI8nAzfwIpM
How do you think of the role of Thought Leadership affects your customer’s buying decisions?
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