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E.A.T. – No Google is not hungry but you may want a snack

A few weeks ago we started talking about one of Google’s most perplexing acronyms E.A.T. Its perplexing not because its hard to understand but because its hard to quantify and its not a direct ranking factor. So, why should we care? Great question lets dive into the E – Expertise today section of the acronym.

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