If you're new to SEO, you might be wondering how long it will take to see results. This is a common question with no easy answer. SEO is an ever-evolving field, and what works today may not work tomorrow. That said, there are some basics that will always be important, such as keyword research and on-page optimization.
If you're just getting started, it's important to spend some time learning the basics. Once you have a firm understanding of the basics, you can start experimenting with more advanced techniques. The best way to learn is by trial and error. As you experiment, you'll start to see what works and what doesn't. over time, you'll develop your own unique approach to SEO.
In this episode, we will discuss how long it typically takes people to become proficient in SEO. We will also give you some tips on how to speed up the learning process!
Listen to the Episode
Atiba de Souza: You know, in a forum the other day, someone asked me this question, " How long does it take to master SEO for my website?" Well, yeah, that's about an impossible question to answer guys. Hey, welcome to Traffic Keys Media. I am your host, Atiba, And. I'm here to answer all of your questions about how to get more eyeballs to your websites, how to drive traffic to your websites.
And we're going to talk about how to do that organically. So yes, this question absolutely fits. How long does it take to master SEO? Guess what, It's not possible to master SEO. I've been in the SEO game for longer than I care to admit— I'm joking. I've been in the SEO game literally for the last 13 years. And I have not mastered SEO yet.
Okay. I am constantly learning. And the biggest reason, guys, is because it's constantly changing SEO. Isn't a fixed thing. Okay. It's not finite. Every single day, SEO changes. Every single day, Google and other search engines change their algorithm. And then every time they change, SEO fundamentally changes.
Now that being said, you can define a subset of SEO that you want to master or get really, really proficient at. Okay. And looking at that, you have to understand that there are three types of SEO. Number one On-page SEO, number two Off-page SEO and number three, Technical SEO. Now, start it again.
Technical SEO is are, is are— I don't know. Uh, somebody helped me with the English is, the right thing to say there. Technical SEO is all of the technical stuff that actually happens on your website, right? Everything from site speed to cookies, to the load times all that Technical stuff, to the programming.
All of that is your Technical SEO. Okay. And it's pretty broad. Pretty, pretty broad, and on all the different things, because when you're thinking about Technical SEO, it's not just about the website, but it's also about how your website reacts to certain environments. In other words, how does it look on, say a tablet versus an iPhone versus an Android.
And hey, when we get to Android, how's it look on the Samsung device versus some other devices, the Google pixel one, or is it different on the iPhone six versus the iPhone 10? All of that falls under Technical SEO. And so yes, you can become very, very proficient in Technical SEO. And it will take some time because there's a lot to learn, but here's the key.
Here's the key. If you're thinking about your website and you're trying to figure out how much Technical SEO do I need to know, or how much Technical SEO do I need to master? What you have to do is consider, what are the main browsers and users for my website. Am I looking at people who are primarily going to a phone? Am I looking at people who are primarily going to be on a desktop or a tablet? And then, that helps you narrow down some of the Technical SEO stuff that you have to master. Okay. So for example, I have one client who, when we look at their analytics, 80% of their users are desktop users, 80% of the people.
And that's because people are coming there and they're creating carts and purchasing several thousand dollars worth of product. And most people don't want to do that on their phone yet. So they'd rather do it on a desktop. So when we look at the Technical SEO and the technical needs for their website, we consider first, what are the Technical needs for the desktop? Now doesn't mean that we don't care about the laptop— I said another laptop, via the tablet or the phone, but we will deprioritize some of those things because we know, the majority of our user base is going to be on a desktop. So that's Technical SEO.
When there's On-page SEO, On-page SEO gets into what your site actually says and how it says it. This is one that I would tell you, go all the way in on, because with your On-page SEO— if you get your Technical SEO right? And even if you get your Off-page SEO right? If your On-page SEO, if what your site is actually delivering, what is actually saying, if the look and feel of it, don't appeal to your reader, they're going to leave and that's no good.
So this is the one that you should go all in on. Okay. Because this is the one that considers, who is coming to my website and what do they want and how do I deliver that to them, master that. If you want to master something in SEO, master that because that's the most important part. Okay. So that's the On-page.
Then you have your Off-page SEO, very simply Off-page SEO. Is, who in the world is talking about you? Are there people mentioning you on social media? Mentioning your website on social media? Are there other websites that are linking to your websites, which is also called your backlinks or your backlink profile, right.
Who is talking about you? Who has a link to you? That's what it means to talk about a website, put a link on it, on your property to that website. Okay. Who is linking to you out there? Now you can spend a lot of time and a lot of money trying to get people to link to your website and in some cases that you should, okay.
Because in some cases it's worthwhile. However, oftentimes if you haven't mastered your On-page SEO of who you're talking to, what you're talking to them about, and how you're delivering that content, if that's not good, no one's going to talk about your website. No one's going to link to your website. And so you can't, my opinion, master Off-page SEO until you master On-page SEO.
So how long does it take? Yeah, that's a loaded question. The more important thing is the priority that you place, the priority that you place on your SEO. So I would tell you, start where? Knowing who's coming to your website, what is it they want to know, how are you going to deliver it to them? Then what platforms are they using to consume your information and do the Technical SEO to optimize for that, and then worry about your Off-page SEO. That's my recommendation for you guys. If you've got any questions, drop it down below in. The comments would love to hear from you. And as always, you can email me at firstname.lastname@example.org. That's email@example.com. Alright, everybody. Bye-bye.